Arloe – Branding
Arloe
Logo Design, Branding, Icon Design
Branding
Arloe, formerly known as EN.WIDMER is a luxury swimwear company that uses bio-based textiles made from castor-seed oil.
The fabric and the swimwear are handcrafted in Italy, maintaining a high quality of fabrication as well as being ecologically and ethically crafted close by.
Working closely with the head of the comany, I have updated the new ARLOE logo, brand colours and specialised icons. Printed work includes seed infused postcards, hang tags, garment labels and more.